Marketing Programs

Our internationally recognized Marketing degree prepares you for careers in manufacturing, services, technology, healthcare, finance, insurance, advertising, research, public relations, non-profit, agriculture, and government.  Potential jobs include marketing specialist/manager, brand strategist/manager, ecommerce specialist/manager, and consulting.  Students receive outstanding education and become career-ready through continued interactions with our professors, Marketing Advisory Board, student organizations, and alumni.  Please see the Marketing Specialization Description.

Our internationally recognized Sales & Services degree prepares you for careers in the service sector including healthcare, finance, insurance, information technology, retail, hospitality, tourism, business-to-business, non-profit, and government.  Potential jobs include sales representative, account executive, product manager, marketing analyst and customer service manager.  Students receive outstanding education and become career-ready through continued interactions with our professors, Marketing Advisory Board, student organizations, and alumni.  Please see the Sales and Services Specialization Description.

A minor in Marketing is a perfect add-on to any major or career.  Students receive outstanding education and become career-ready through continued interactions with our professors, Marketing Advisory Board, student organizations, and alumni. 

Marketing courses are popular and in high demand.  Since we are concerned about the quality of the educational experience in our classes, we are committed to maintain the class sizes necessary to ensure this quality. While every effort will be made to accommodate your preferences, some degree of flexibility may be required with respect to both the courses you elect to take, and the semester in which you take them. Please see the Marketing Minor Description.

Do you have an idea? Would you like to develop a new product or service? Does starting a company interest you? Are you interested in working for an organization that values innovative ideas? BGSU’s ESHP Minor offers a firm foundation in entrepreneurial thinking and doing. Your entrepreneurial educational journey will include introductory, core, venture creation, intrapreneurial and capstone courses all designed to teach that fundamentals of entrepreneurship. Please see the Entrepreneurship Minor Description.