Jennifer Percival, Ph.D.

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Jennifer Percival, Ph.D.

  • Position: Dean
  • Phone: 419-372-3411
  • Email: jpercival@bgsu.edu
  • Address: 239L Maurer Center

Jennifer Percival is the Dean of the Schmidthorst College of Business and Professor at Bowling Green State University.  Previously, she was the Associate Dean of the Manning School of Business at the University of Massachusetts Lowell and as Associate Dean for the Faculty of Business and Information Technology at OntarioTech in Oshawa, Canada.  She received her BMath (Operations Research) and PhD (Management Sciences) from the University of Waterloo. Her research began with evaluating the impact of organizational strategy and manufacturing technology implementation and has recently focused on the effective use and integration of technology to support teaching practices in the healthcare sector, as well as higher education.  She is also actively involved in research surrounding the use of process modeling techniques to support innovation, change management, and technology integration in services, as well as integrating business into graduate engineering education to support retention and recruitment of women and underrepresented minorities.  She has received over $1.5 million in grants to support her research engaging with faculty colleagues and students across all disciplines on campus, at other universities and partner community colleges, and with multiple industry collaborators.  She has received funding and led the development of interdisciplinary programs to support student access and the development of industry ready graduates.  Through these projects, she has studied the impact and design of pathway programs between community colleges and universities to support improved retention, graduation rates, and diversity.   She current serves on the Board of Directors for the Society for Health Systems.

Education & Experience
EDUCATION

Doctor of Philosophy in Management Science, University of Waterloo, Waterloo, Ontario, 2004
Honours Bachelor of Mathematics in Operations Research, University of Waterloo, Waterloo, Ontario, 2001

ACADEMIC POSITIONS

Dean, Schmidthorst College of Business, Bowling Green State University, Bowling Green, OH, June 2022 - Present

Associate Dean & Associate Professor, Manning School of Business, University of Massachusetts Lowell, Lowell, MA, July 2017 – June 2022

Associate Dean – Academic and Research, Business and Information Technology (FBIT), University of Ontario Institute of Technology (now Ontario Tech University), Oshawa, Ontario, January 2012 – June 2017

Graduate Program Director, Business and Information Technology (FBIT), University of Ontario Institute of Technology (now Ontario Tech University), Oshawa, Ontario, Jan 2015 – July 2015, July 2009 – June 2011

Associate Professor, Business and Information Technology (FBIT), University of Ontario Institute of Technology (now Ontario Tech University), Oshawa, Ontario, July 2011 – June 2017

Assistant Professor, Business and Information Technology (FBIT), University of Ontario Institute of Technology (now Ontario Tech University), Oshawa, Ontario, July 2004 – June 2011

Visiting Professor, Dualen Hochschule Baden-Württemberg, Mannheim, Germany, May 2017, May 2016, May 2015, January 2014 – June 2014

Survey Designer, AUTM, August 2008 – Jan 2009

Faculty Mentor – Business and Operations Management, Wiley Faculty Network, July 2005 – July 2013

Teaching Assistant, Management Science, Faculty of Engineering, University of Waterloo, Waterloo, Ontario, May 2001 – Dec 2003

Areas of Expertise
  • Health Systems Process Improvement
  • Patient Journey Modeling
  • Innovation Management
  • Simulations
  • Service Management
  • Technology Integration
  • Technology
  • Enabled Processes
  • Experiential Learning
  • Hybrid Curriculum Design
Research

SELECTED PUBLICATIONS

Moretz, J., Sankaranarayanan, Karthik, & Percival, J. (2021) Open Innovation in Services? : A Conceptual Model of Barriers to Service Innovation Adoption, Journal of Innovation Management, 9(4). doi: https://doi.org/10.24840/2183-0606_009.004_0004

Cozzarin, B., & Percival, J. (2021) Differential effect of training on new versus improved innovation. Economics of Innovation and New Technology. Online: Jan 2021. doi:  https://doi.org/10.1080/10438599.2020.1868061

Percival, J., & McGregor, C. (2016). An Evaluation of Understandability of Patient Journey Models in Mental Health. JMIR Human Factors, 3(2), e20. doi: https://doi.org/10.2196/humanfactors.5640

Percival, J. (2016). A visual process model for improved technology-based service design. International Journal of Process Management and Benchmarking, 6(2), 170. doi: https://doi.org/10.1504/IJPMB.2016.075600

Cohn, S., Gander, B., Percival, J., & Koplyay, T. (2016). Managing Progress Towards Intelligent Community Status with the i-CAT Assessment Tools. Journal of the Knowledge Economy, 7(1), 172–192. doi: https://doi.org/10.1007/s13132-014-0208-5

Percival, J., DiGiuseppe, M., Goodman, B., LeSage, A., Longo, F., De La Rocha, A., Hinch, R., Samis, J., Sanchez, O., Rodrigues, A., Raby, P. (2016). Exploring factors facilitating and hindering college-university Pathway Program completion. International Journal of Educational Management, 30(1), 20–42. doi: https://doi.org/10.1108/IJEM-04-2014-0051

Updated: 06/22/2022 08:40AM