Marketing

The Marketing Department offers cutting-edge education in the areas of marketing, sales and services marketing, digital marketing, services, sales, and entrepreneurship.  The Marketing Department is home to:

• An outstanding group of student-centered professors who have won numerous teaching and research awards
• The dynamic Marketing Advisory Board that helps make our students career-ready through internships and one-on-one coaching
• The world-class Paul J. Hooker Center for Entrepreneurial Leadership (top 20 nationwide), along with the Hatch™ Program
• The BGSU Sales Competition
• Two highly active and successful student organization:
  • The BGSU chapter of American Marketing Association, whose members compete annually in AMA Collegiate Conference and rank in the top 10% worldwide
  • The Academy of Professional Selling, whose members compete annually in the National Collegiate Sales Competition and regularly finish among the best

Our internationally renowned marketing faculty bring experience to the classroom and our students are provided a unique education incorporating real-world experience.  Students pursuing Bachelor of Science in Business Administration may specialize their degree in Marketing, and/or Sales and Services Marketing.  We also offer the Marketing Minor and/or the Entrepreneurship Minor programs.  BGSU is the only university in the country to offer a marketing program focused specifically on both sales and services marketing.