Journalism and Public Relations Strategic Plan for Inclusion and Belonging

Bowling Green State University School of Media and Communication 

Adopted December 2024

 

Preamble

As part of a public university for the public good, Bowling Green State University’s School of Media and Communication recognizes and affirms the importance of culturally proficient communication in doing and teaching journalism in the service of democracy.

 

This plan is in alignment with Bowling Green State University’s Forward Strategic Plan which includes fostering a “culture of inclusion, respect and curiosity” and the accrediting standards established by Accrediting Council on Education in Journalism and Mass Communication, which charge us to develop “a diverse and inclusive program that embodies domestic and global diversity and that empowers those traditionally disenfranchised in society.”

 

As the Society of Professional Journalists’ Code of Ethics implores us, we are to “acknowledge mistakes and correct them promptly and prominently.” We, as a unit, recognize that we have not always upheld this commitment. This plan serves as a public-facing, transparent mechanism for charting a path forward for our program. We commit to working together to achieve the goals outlined below, and to share in the work to make our school program more inclusive to all.

 

Definitions

We, as a program, ascribe to and embrace the University Terms and Definitions defined by BGSU’s Division of Inclusion and Belonging. As the Division describes it on its website, “When we better appreciate the power of our words and the weight they carry, we can reduce several misunderstandings by strategically thinking through the way we describe our thoughts and experiences.” The University Terms and Definitions can be found below:

 

Diversity is the recognition of intersecting identities and social hierarchies, particularly related to race, ethnicity, gender, sexual orientation, age, disability, religion, and socio-economic status.

 

Belonging is an ongoing process of finding and creating connections. It is about the extent to which students, faculty, and staff feel valued, respected, included, and empowered. When people belong, they experience being affirmed by the campus community, inclusive of the people, physical spaces, and organizational structures within that community.

 

Equity is the practice of ensuring that personal or social circumstances, such as protected class or intersecting identities, are not obstacles to achieving one’s potential. Equity is reflected in policies and processes which acknowledge that we live in a world where not all members are afforded the same resources, treatment, and opportunities, and work to remedy this fact.

 

Inclusion is an active process that engages the community to cultivate an environment that sustains and affirms all members, particularly those from historically marginalized or minoritized groups. It is a commitment to distribute privilege and influence across differences and a willingness to act on this commitment.

 

Bowling Green State University Statement Affirming Diversity and Belonging

Approved by Bowling Green State University’s Board of Trustees, February 28, 2020.

 

Bowling Green State University values diversity as essential to improving the human condition. Diversity and inclusion immeasurably enriches all that we do to engage, understand, and respect individuals. Within our community, the diversity of identities and life experiences determines how we perceive and contribute to society. We acknowledge that diversity has not always been understood or embraced in our society, yet, at BGSU, we will strive to understand and embrace diversity by breaking down barriers to meaningful participation to ensure that individuals are treated with dignity. As a community, we commit to advance this culture through a comprehensive strategy and diversity plan that focuses on the recruitment, retention, and success of a diverse student body, faculty, staff, and administration.

 

As a public university for the public good, our bedrock commitment to diversity and belonging requires mutual respect, understanding, and valuing individuals to facilitate a more diverse and inclusive environment

 

 

Journalism and Public Relations Programs’ Statement Affirming Diversity and Belonging

 

BGSU’s journalism and public relations programs recognize diversity and inclusion as integral values of the work of mass communication. As communication professionals, educators, and students, our work is to contribute to the public good by providing those we serve with the information they need to live engaged, meaningful lives.

 

In alignment with Bowling Green State University’s Forward. Strategic Plan, the university’s Diversity and Belonging Comprehensive Strategy and Plan, and the standards for diversity and inclusiveness set forth by our programs’ accrediting body, the Accrediting Council on Education in Journalism and Mass Communication, we commit to working together to developing a climate and program culture where all are welcomed and can belong.

 

Guided by the values of truth, accuracy, fairness, and diversity, we aim to cultivate a more inclusive, diverse and equitable world through the communication we do, the research we conduct, the learning we facilitate, and the communities we serve.

 


Our Plan

ACEJMC Indicator: (b) The unit’s curriculum creates culturally proficient communicators capable of learning with, working on and advancing the value of diverse teams. The unit’s curriculum includes instruction on issues and perspectives relating to mass communications across diverse cultures in a global society.

 

Goal

Actions

Key Performance Indicator(s)

Progress Toward Completion

Goal b1: Strengthen journalism and public relations curriculums to ensure the development of culturally proficient communicators.

Action b1.1: Define what culturally proficient communication looks like for our journalism and public relations programs and identify focus areas for our initiatives.   

Draft, review, and approve this plan.

- Plan drafted Spring/Summer 2024.

- Plan adopted December 2024.

Action b1.2: Review journalism courses for the inclusion of culturally proficient communication topics.

Create a grid of where the ACEJMC standard is taught across the curriculum.

- Completed in Fall 2023; See Appendix 2.

Action b1.3: Ensure students understand the importance of culturally proficient communication in journalistic practice.

Modify journalism curriculum to ensure alignment with all ACEJMC standards.

- Journalism curriculum redesign conducted Summer 2023-Spring 2024

- Course added to journalism core effective Fall 2024.

Action b1.4: Create partnerships between classes and community organizations and non-profits that support marginalized and underrepresented populations.

Document partnerships and projects and share successes externally.

- PR 3440: Students paired with a local non-profit to complete a portfolio of PR related items for that client.

- PR 4400: Student teams compete for the business of a local non-profit client. The client then has use of all materials for their future PR needs. (See Appendix 1)

Action b1.5: Ensure university-required syllabus language are included in all syllabi

Conduct a review or audit of syllabi submitted each semester.

- Syllabus review will begin Spring 2025 semester.

Action b1.6: Ensure all journalism and PR course syllabi will include learning outcomes and course content consistent with ACEJMC’s professional values and competencies beginning in the Spring 2025 semester.

Conduct a review or audit of course syllabi to verify alignment with ACEJMC standards, checking for the inclusion of relevant learning outcomes and course content.

- Learning outcomes session conducted during Fall 2024 faculty retreat

- Syllabus review will begin Spring 2025 semester.

Action b1.7: Support faculty development of one or more elective courses specifically related to culturally proficient communication.

Develop and/or redesign 3 courses before the next full ACEJMC reaccreditation site visit.  

- JOUR 4950: Specialized Journalism Issues-Journalism and Trauma developed Fall 2023, implemented Summer 2024

- Plan in place to redesign JOUR 4550: Diversity Issues in the Media

- Encourage faculty to develop one or more courses related to inclusion and belonging.

Goal b2: Provide opportunities for students and faculty to engage with issues and perspectives relating to mass communications across diverse cultures in a global society.

.

Action b2.1: Invite guest speakers to present on DEI-related topics in courses and SMC-wide events.

Commit to selecting a speaker for the annual Currier Speaker Series that will address issues of inclusion and belonging.

- 2023 speaker addressed the heroin epidemic in Ohio

- 2024 speaker addressed the impact of crack cocaine on Black communities

- List of guest speakers in journalism/PR courses available in Appendix 1.

Action b2.2: Encourage faculty to develop assignments, activities, and lessons that align with both ACEJMC diversity competencies and course learning outcomes.

Create a shared folder for SMC faculty inclusive pedagogy resources.

- Completed Spring 2024

Action b2.3: Share tools for faculty to revise their classes/syllabi to align them with inclusive pedagogical best practices.

Tools for inclusive pedagogy and professional development opportunities are shared with faculty.

- Creation of a shared folder with inclusive pedagogy resources shared with faculty in Spring 2024.

Action b2.4: Encourage the application of inclusive pedagogical approaches in journalism courses.

SMC’s DEI committee will organize one inclusive pedagogy workshop for journalism faculty per academic year.

- First annual workshop conducted during Spring 2024 semester; event is planned again for Spring 2025 semester.

 

 

 

 

 

 

ACEJMC Indicator: (c) The unit demonstrates effective efforts to enhance all faculty members’ understanding of diversity, equity, inclusion and ability to develop culturally proficient communicators capable of learning with, working on and advancing the value of diverse teams. The unit also demonstrates intentional efforts to recruit and retain faculty and professional staff who are from demographics that are historically, domestically marginalized.

 

Goal

Actions

Key Performance Indicator(s)

Progress Toward Completion

Goal c1: Cultivate and celebrate faculty efforts that contribute to inclusiveness in their teaching, research, and service.

Action c1.1: Support the work of faculty who engage in research and creative activities that engage with culturally proficient communication.

Develop connections with external and professional organizations that support scholarly and creative activity that address diversity, equity, and inclusion.

- Current faculty are members of or affiliated with the following organizations:

AEJMC, American Journalism Historians Association, Investigative Reporters and Editors, Journalism Education and Trauma Research Group, Public Relations Student Society of America (PRSSA); Society of Professional Journalists, Institute for Public Relations Measurement Commission, International PR Research Conference, Public Relations Society of America (PRSA) NW Ohio Chapter, Educator’s Academy, Employee Communications Professional Interest Section, National Academy of Television Arts & Sciences Central Great Lakes, Broadcast Education Association, Illinois News Broadcasters Association, College Media Association.

Action c1.2: Faculty engage in pedagogical efforts that focus on issues of culturally proficient communication.

Identify pedagogical efforts by faculty that address belonging and inclusion.

- To begin during Fall 2025 merit/annual review period.

- Students in journalism/PR courses attended events as part of course work including the Currier Speaker Series, Day of Dialogue; In the Round: a Speaker Series Featuring Native American Creatives; the Black Issues Conference; Latino/a/x Issues Conference; Diversity Symposium.

-Faculty member attended RTDNA Crime Coverage Summit in January 2024, returning with lecture notes for JOUR 4300 and notes for Falcon Media adviser for dissemination among students. Topics included coverage of police, race, juveniles, media bias in missing persons cases, gun violence, and mental health in the newsroom.

 

 

 

The feasibility of funding efforts is determined, and action is taken on this effort by Fall 2025.

- Director Bracken working with Journalism Program Advisory Board on funding and fellowships.
- Pursuing new faculty hire by invitation for Fall 2025.

Goal c2: Deepen faculty members' understanding of diversity, equity, inclusion, and enhance their ability to develop culturally proficient communicators.

Action c2.1: Establish funding for faculty research, teaching, and/or professional development opportunities related to culturally proficient communication.

- Establish Future of Journalism Fund.

- Fund established in December 2023.

- Currier Fund has been used by multiple faculty and students for engaged learning opportunities, zero-cost educational resources, faculty professional development, and research-related travel expenses.

Action c2.2: Share both internal and external culturally proficient communication-related professional development opportunities for faculty.

A list of both internal and external DEI-related professional development opportunities for faculty is created and shared with faculty.

- Professional development resources for faculty will be added to shared folder no later than Fall 2025.

 

Action c2.3: Hold one training for faculty led by experts across BGSU’s campus.

Hold one training led by BGSU experts per academic year.

- Representatives from the university’s libraries presented during a Spring 2024 faculty meeting on low- and zero-cost, open educational resources for students.

- Representatives from BGSU’s International Programs and Partnerships office presented during a Fall 2024 faculty meeting.

- Representatives from the College of Arts and Sciences held a session during the Fall 2024 faculty retreat on student success and retention initiatives.

Action c2.4: Create opportunities for peer-to-peer learning and development on DEI-related topics.

Hold 1 opportunity for faculty annually.

- SMC’s DEI committee hosted its first annual DEI Turntables workshop in Spring 2024.

- SMC’s Colloquium Series, which has included presentations from JOUR/PR faculty on their research related to DEI, designed to create an active community for friendly scholarly discussion among graduate students and faculty.

- SMC has supported and/or sponsored multiple on-campus events, including the Latino/a/x Issues Conference, In the Round (bringing native creative artists to BGSU-https://www.bgsu.edu/the-arts/in-the-round.html)

Goal c3: Recruit and retain faculty and professional staff who are from demographics that are historically, domestically marginalized.

Action c3.1: Develop a plan that ensures best practices for inclusive and equitable hiring, vetting, and onboarding of new faculty.

Create a process to ensure that all faculty job posts contain inclusive language and are in line with university requirements.

- BGSU has a mandatory faculty search protocol that ensures advertising of positions in diversity-inclusive outlets and verifying the diversity of the search committee, and applicant pools. SMC job postings must use inclusive language and require applicants to “Demonstrated commitment to inclusive teaching practices that support students with diverse backgrounds and learning styles” in their cover letter as a minimum qualification.

Action c3.2: Ensure all search committee members complete required university training.

Monitor the number faculty search committee members who complete the required training.

- Trainings for members of search committees is conducted by the Office of Inclusion and Belonging.

Action c3.3: Review school reappointment, promotion, and tenure processes to ensure a consistent, bias-free process.

Conduct review of school reappointment, promotion and tenure processes to identify elements of systemic bias.

- In progress by the Faculty Development Committee.

Action c3.4: Protect faculty from marginalized identity groups from excessive service responsibilities.

Conduct a review of faculty service obligations. Develop a procedure for equitable division of service obligations among faculty.

- SMC created workload guidelines in Spring 2024 that quantify service activities. These guidelines allow for the comparison of service loads.

Action c3.5: Develop a policy requiring training for all faculty who perform reappointment, tenure and promotion reviews to ensure a consistent, bias-free process.

Monitor the number faculty search committee members who complete the required training.

- SMC Reappointment, Tenure, and Promotion guidelines are currently under review.

Action c3.6: Create more transparency and equity in faculty workloads, with particular attention to faculty who perform excessive service.

Create a faculty workload policy and develop a right-sizing process for faculty who are performing work beyond their assigned workload.

- SMC created workload guidelines in Spring 2024.

Action c3.7: Develop more formal policies for in-school mentorship of new faculty.

Create guidelines for faculty mentorship. Ensure mentors have been trained to provide mentorship and enforce requirements of mentors to ensure new faculty retention and success.

- The College of Arts and Sciences has a mentoring program. In Fall 2024, SMC implemented a launch team mentoring team for the new tenure-track hire; the practice will continue for future hires.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

ACEJMC Indicator:(d) In alignment with the institution’s mission, the unit demonstrates effective efforts to help recruit, retain and graduate a student population reflecting the diversity of the population the institution aims to serve.

 

Goal

Actions

Key Performance Indicator(s)

Progress Toward Completion

Goal d1: Address barriers to student success and access to opportunities.

Action d1.1: Identify barriers to success (e.g. unpaid internships, study abroad experiences, software and equipment, food insecurity) affecting journalism students and determine ways to address them.

Conduct a student survey and create a list of action steps to take in response.

- SMC Director is working to raise funds to support experiential learning and internships. A new fund was created titled Excellence in Journalism Fund supporting experientials learning in Fall 2024.

- A survey of journalism and public relations students will occur in Spring 2025.

Action d1.2: Increase the number of students who apply for the School's/major's scholarships.

Host information session and send reminder emails to encourage student applications and track the number of students applying.

- BGSU uses a centralized scholarship application software. Data on the number of students applying to our scholarships will be tracked.

- Application efforts to take place during scholarship season during the Spring 2025 semester.

Action d1.3: Identify impediments to undergraduate student success.

Advocate for changes to outstanding barriers to student success.

- SMC’s Recruitment and Retention Committee has sent a letter about advising issues to the Dean's Office.

- A dedicated career design coach is now housed in the Kuhlin Center beginning in Fall 2024.

- A survey of journalism and public relations students will occur in Spring 2025.

Goal d2: Enhance recruitment of students from underrepresented backgrounds.

Action d2.1: Ensure the applicant pool for our programs is in alignment with BGSU averages.

Compare JOUR/PR applicant pool to BGSU applicant pool.

- SMC developed a partnership with BGSU admissions in Summer 2024. Includes conversion of applications to enrollment in our programs.

- SMC is working with the Office of Institutional Research to obtain additional data on enrollment demographics.

Action d2.2: Develop relationships with college access programs both inside and outside of the university.

Relationship with college access programs is developed and maintained with access programs.

- SMC Director has met with staff from the Office of Inclusion and Belonging and McNair offices. McNair funding is available for journalism and PR students. Meeting with TRIO forthcoming.

Action d2.3: Develop targeted outreach to high schools and identify opportunities to recruit students to SMC; Maintain the pipeline of high school students to our programs.

Outreach begun within the 2024-2025 academic year.

- Toledo School for the Arts senior leadership team and faculty visiting campus Spring 2025.

- St. Paul Norwalk visited in Fall 2024

- OSMA workshop included students and teachers from multiple area high schools.

Goal d3: Support and develop current journalism students to ensure elimination of barriers to success.

Action d3.1: Develop formal support mechanisms/structures for journalism students with the goal of eliminating barriers to success.

Identify students and develop specialized programming for students

- SMC Director working on cross-campus partnerships.

- McNair opportunities in place for 24-25.

- Relationship with the Marvin Center and Kuhlin Hub developed.

Action d3.2: Develop a database of scholarships, grants, awards, and opportunities for students, including both internal and external opportunities.

List of opportunities shared on journalism/PR majors’ dedicated Canvas page at least once per semester.

- Opportunities for our majors, which include 13 internal awards and 18 internal scholarships, will be shared on Canvas.

- Begin gathering external opportunities for students to share on Canvas by end of Spring 2025 semester.

Action d3.3: Develop a slate of community-building events aimed at creating a welcoming and inclusive environment for both new and returning journalism students.

Community-building events are planned and offered during the 2024-2025 academic year.

- Welcome and stress relief events offered at the beginning and end of semester.

- First all-school awards ceremony and dinner held Spring 2024.

- Food pantry for Falcon Media students opened in Kuhlin Center in Fall 2024.

Action d3.4: Establish a mentorship program that connects students and alumni.

Maintain existing mentorship programs and develop additional alumni engagement opportunities.

- SMC Director is working on hosting a panel of Latino/a/x alumni for 25-26 academic year.

- Falcon Media operates a mentorship program connecting student media leaders with members of the BG News Alumni Society.

ACEJMC Indicator: (e) The unit demonstrates that it has an inclusive climate, free of harassment and all forms of discrimination, in keeping with the acceptable cultural practices of the population it serves, accommodates the needs of those with disabilities, and values the contributions of all forms of diversity.

 

Goal

Actions

Key Performance Indicator(s)

Progress Toward Completion

Goal e1: Enhance engagement with all our programs’ constituencies.

Action e1.1: Create a Student Council comprised of students across the School aimed at improving student climate in the school.

Student Council is established and working during the 2024-2025 school year.

- SMC director working to create a SMC student council; expected to start Spring 2025.

Action e1.2: Hold listening sessions with students to solicit feedback for improving the program

Listening sessions are held during 2024-2025 school year.

- SMC director is meeting with student organizations Fall 2024. Expected to be completed in spring 2025.

Action e1.3: Suggest the addition of at least one undergraduate student to the Journalism Program Advisory Board

Student inclusion is proposed to and approved by the board by the end of Spring 2025 semester.

- Selection process and charter modification in progress Fall 2024.

Action e1.4: Conduct a climate survey of SMC students, faculty, and staff.

Survey responses are analyzed and next steps to address concerns are planned.

- Survey collected in Spring 2022

- Survey results analyzed in Fall 2022 and Spring 2023

- Focus groups planned for 2025.

 

Goal e2: Make visible our commitment to an inclusive environment where all can belong.

Action e2.1: Ensure physical spaces in Kuhlin Center are welcoming, and celebrate student, faculty, and alumni contributions.

Efforts are made to ensure the building is welcoming.

- Kuhlin Center is now accessible after business hours for students in classes that need use of the labs.

- Screens have been updated to include more recent student content.

- Snacks are provided in the lobby for students at the beginning and end of semesters.

Action e2.2: Include questions on the senior survey asking students about their experience of inclusion and belonging in the major.

Include at least one question to assess students’ inclusion and belonging in our programs.

Question to be implemented in survey in Spring 2025.

Action e2.3: Highlight the contributions of our students, faculty, and staff through SMC website, social media channels, and external communication initiatives.

A social media plan is developed and implemented.

- A comprehensive plan for SMC’s social media channels was developed in Fall 2024 and will be implemented over the next year.

Action e2.4: Ensure key events, including Homecoming, Preview Days and awards ceremonies are inclusive and welcoming.

Programming is evaluated and reconfigured to ensure an inclusive environment.

- Food served at external-facing events are sensitive for people with faith-based and dietary restrictions.

- Members of the faculty and student ambassadors are present and play key roles in each of these events.

- Recruitment and Retention committee reworked programming for Preview Days; implemented Fall 2024.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Appendix 1.

 

Speaker Name

Title, Organization

Class/Event

Cameron Teague Robinson

The Athletic

General (Zoom)

Rhonda Colvin

Washington Post

General (Zoom)

Shudipta Sharma

BGSU

JOUR 2550

Fletcher Wood

Sojourner's Truth

JOUR 4550

Rosemarie Garland-Thomson

Emory University

JOUR 4550

Dick Maxwell

 

JOUR 4420

Allyson Hugley

LinkedIn

Sean Williams

Monica Lewis

Howard University

Sean Williams

Jason Klocko

Director of Technology/Chief Engineer at WTVG abc13

JOUR 4300

Lauren Weppler-Geissler

News Director of WTOL-TV

JOUR 4300

Lesley VanNess

Director of Talent Acquisition at Gray Television

JOUR 4300

Michael Baldwin

News Director at WTVG 13abc

JOUR 4300

Christina Williams

News Anchor/Reporter at WTVG abc13

JOUR 4300

Becky Gulden

News Director at WKEF-TV

JOUR 4300

Rebecca Aguilar

Freelance Reporter

JOUR 4300

Jonathan Keilholz

Executive Producer at WBNS-10TV

JOUR 4300

BG Community Foundation

service-learning client

JOUR 3440

BGSU College of Business

service-learning client

JOUR 3440

Falcon Food Pantry

service-learning client

JOUR 3440

Good Grief

service-learning client

JOUR 3440

Habitat for Humanity

service-learning client

JOUR 3440

Hannah's Socks

service-learning client

JOUR 3440

Institute for the Study of Culture & Society

service-learning client

JOUR 3440

NAMI Wood County

service-learning client

JOUR 3440

Sisters 4 Unity

service-learning client

JOUR 3440

The Ability Center

service-learning client

JOUR 3440

The Cocoon

service-learning client

JOUR 3440

Toledo Metroparks

service-learning client

JOUR 3440

Cornelius Hocker

KING 5 Reporter

BG24/SPJ

Rylie Miller

Content Manager, Carve Communications in Cleveland

JOUR 4200

Ian McKenzie

Account Associate, Earned Media at RealChemistry, Cincinnati, Ohio

JOUR 4200

Bailey Fink

News & Trending Writer, Allrecipes.com

JOUR 4200

Nia Dumas

Associate Producer, SiriusXM and Audio Producer, WTOP News

JOUR 4200

Vivian Moussa

Communications Specialist, HearUSA

JOUR 4200

Gabby Bertoia

Senior Digital Marketing Specialist, Townsquare Interactive

JOUR 4200

Putsata Reang

Independent Journalist and Author

JOUR 4200

Donovan Ramsey

Independent Journalist and Author

Currier Speaker

Jason Jackson

Miami Heat broadcaster

Falcon Media

Terese Schlachter

Ridgeback Communications

JOUR 3150

Al Tompkins

Senior Faculty, Poynter Institute

Workshop

Mary Beth Eastman

Freelance Personal Finance Writer

JOUR 1000

Michael McIntyre

Executive Editor, Ideastream Public Media

JOUR 1000

Amy Steigerwald

Anchor/Reporter, 10TV-WBNS

JOUR 1000

Jared Wadley

Lead Public Relations Representative, University of Michigan

JOUR 1000

Alissa Widman Neese 

Reporter, Axios Columbus

JOUR 1000

Dina Horwedel

Senior Director of Public Education, American Indian College Fund

JOUR 1000


 

 

 

Appendix 2.

Course

Understand and apply the principles and laws of freedom of speech and press, including the right to dissent, to monitor and criticize power, and to assemble and petition for redress of grievances.

Demonstrate an understanding of the history and role of professionals and institutions in shaping communications.

Demonstrate an understanding of gender, race, ethnicity, sexual orientation and, as appropriate, other forms of diversity in domestic society in relation to mass communications.

Demonstrate an understanding of diversity of peoples and cultures and of the significance and impact of mass communications in a global society.

Understand concepts and apply theories in the use and presentation of images and information.

Demonstrate an understanding of professional ethical principles and work ethically in pursuit of truth, accuracy, fairness, and diversity.

Think critically, creatively, and independently.

Conduct research and evaluate information by methods appropriate to the communications professions in which they work.

Write correctly and clearly in forms and styles appropriate for the communications professions, audiences, and purposes they serve.

Critically evaluate their own work and that of others for accuracy and fairness, clarity, appropriate style, and grammatical correctness.

Apply basic numerical and statistical concepts.

Apply tools and technologies appropriate for the communications professions in which they work.

JOUR 1000 
Journalism and Democracy 

UNDERSTAND 

UNDERSTAND 

UNDERSTAND 

UNDERSTAND 

REMEMBER 

UNDERSTAND 

UNDERSTAND 

REMEMBER 

REMEMBER 

 

 

 

JOUR 1500 

Student Media Participation 

UNDERSTAND 

 

UNDERSTAND 

UNDERSTAND 

 

UNDERSTAND 

UNDERSTAND 

REMEMBER 

REMEMBER 

 

 

REMEMBER 

JOUR 2000 

Intro to Journalism Writing 

 

 

APPLY 

APPLY 

UNDERSTAND 

APPLY 

APPLY 

APPLY 

APPLY 

APPLY 

APPLY 

APPLY 

JOUR 2500 

Reporting for Journalism 

APPLY 

 

APPLY 

APPLY 

APPLY 

APPLY 

CREATE 

APPLY 

CREATE 

ANALYZE 

APPLY 

APPLY 

JOUR 3200 

Advanced Reporting Skills 

ANALYZE 

 

APPLY 

APPLY 

ANALYZE 

ANALYZE 

APPLY 

EVALUATE 

EVALUATE 

APPLY 

ANALYZE 

ANALYZE 

JOUR 3300 

Video Reporting 

ANALYZE 

 

APPLY 

APPLY 

ANALYZE 

ANALYZE 

APPLY 

EVALUATE 

EVALUATE 

APPLY 

APPLY 

ANALYZE 

JOUR 3550 

Digital Storytelling Tools for Journalists 

 

 

APPLY 

APPLY 

EVALUATE 

ANALYZE 

ANALYZE 

EVALUATE 

EVALUATE 

APPLY 

CREATE 

EVALUATE 

JOUR 4000 

Field Experience 

ANALYZE 

 

APPLY 

APPLY 

APPLY 

APPLY 

APPLY 

APPLY 

APPLY 

APPLY 

APPLY 

APPLY 

JOUR 4200 

Public Affairs Reporting 

EVALUATE 

APPLY 

ANALYZE 

ANALYZE 

EVALUATE 

EVALUATE 

EVALUATE 

CREATE 

CREATE 

CREATE 

CREATE 

CREATE 

JOUR 4300 

Advanced Video Reporting  

EVALUATE 

APPLY 

ANALYZE 

ANALYZE 

EVALUATE 

EVALUATE 

EVALUATE 

CREATE 

CREATE 

CREATE 

CREATE 

CREATE 

JOUR 4500 

Jour Law and Ethics 

CREATE 

EVALUATE 

EVALUATE 

EVALUATE 

 

 

EVALUATE 

 

 

 

 

 

JOUR 4550 

Diversity Issues in the Media 

CREATE 

EVALUATE 

CREATE 

CREATE 

 

 

EVALUATE 

 

 

 

 

 

REMEMBER: Recall Information. What does it mean…? What is the best one? When…? Which one…? Who/What…? Define… Identify… List…. Name… 

UNDERSTAND: Explain idea(s) or concept(s). How will you illustrate…? Which one is true?  Is ___ the same as ___? Write in your own words? Draw a graph.  Explain…. Give an example of….. Interpret the results of …. Match the following….. 

APPLY: Use information in another situation. Apply….? Identify the result of…? Which is the best answer/solution? Calculate…. Complete the following… Determine…. Solve…. 

ANALYZE: Break information into parts. What are the different parts of….? What are the possible outcomes of…? What is the relationship between….? Compare the different components of…. Point out some of the problems with…? 

EVALUATE: Justify a decision or course of action. Which of the following will be best to…? What outcome do you predict will occur…? Why did you choose this option? What is your conclusion and explain how you came to that conclusion? Recommend… 

CREATE: Generate a new idea or product. How else can you solve this problem? How would you adapt…to this (new setting, new problem, etc.)? How would you change this hypothesis? Given these facts, formulate a new response/answer… Propose an alternative solution. 

Revised 11/27/2023